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MHI Media started with an obsession.
Why do some brands break through while others get ignored?
That question shaped who we are: a team of strategists, creatives, editors and media buyers obsessed with what makes people stop, feel something and take action.
Our culture is built on testing relentlessly, sharing what we learn and believing great ideas can come from anywhere.
Today, we find the stories hiding inside brands and turn them into creative built to break through and scale.
MHI Media started with an obsession:
Why do some brands break through while others get ignored?
That question shaped who we are: a team of strategists, creatives, editors and media buyers obsessed with what makes people stop, feel something and take action.
Our culture is built on testing relentlessly, sharing what we learn and believing great ideas can come from anywhere.
Today, we find the stories hiding inside brands and turn them into creative built to break through and scale.
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MHI Media started with an obsession:
Why do some brands break through while others get ignored?
That question shaped who we are: a team of strategists, creatives, editors and media buyers obsessed with what makes people stop, feel something and take action.
Our culture is built on testing relentlessly, sharing what we learn and believing great ideas can come from anywhere.
Today, we find the stories hiding inside brands and turn them into creative built to break through and scale.
MHI is a performance creative agency for ambitious eCommerce brands.
We partner with brands that are serious about scale. Creative, paid social and brand sit under one roof, so the work that gets made is the work that performs.
We partner with brands that are serious about scale. Creative, paid social and brand sit under one roof, so the work that gets made is the work that performs.
Performance first
Creative exists to move numbers. An ad can look great and still fail, and when it does, it goes back to the drawing board. We judge our work by what it does in the account.
Test, don't guess
New concepts go live every week. The data picks the winners, and the winners get scaled. Nobody's taste, ours included, beats a result.
Speed wins
The brands that win are the ones that learn fastest. We keep the loop between idea, launch and learning short, so a good insight turns into a live ad in days.
Skin in the game
We work with a small number of brands and treat their ad spend like our own money. If we would not put our budget behind an idea, we do not put yours behind it either.
Meet the leadership team.
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Started MHI because most agencies just run the same plays on repeat. We test across every niche, geo and vertical. When a pattern keeps showing up everywhere, you know it’s real.
Owns performance across every account. Knows what will convert before the numbers even come in.
Spots every detail everyone else missed. If the copy’s off or the hook’s weak, Charlotte already flagged it.
Runs 25+ editors and designers and still reviews the work himself. The quality bar at MHI is his quality bar.
Brings brands in and keeps them scaling. Knows what works because he’s watched what doesn’t work a thousand times.
Runs media buying across every account. Reads the data, moves fast and puts budget where it prints.
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